Editorial Standards

Our Editorial Standards

This site publishes clinical and educational content about hair loss and scalp health. Accuracy comes before marketing. Everything here is written so you can check it, not just read it.

For how clinical claims are reviewed before they go live, see our Medical Review Policy.

Who Writes This

Who Writes Our Content

Content is written by trichologists and health writers on the Nina Ross Hair Therapy team. Team-authored content is attributed as "Written by Nina Ross Hair Therapy."

Dr. Nina Ross, ND may review clinical claims. When a page is clinically reviewed, the byline says so, and what that review means is defined on our Medical Review Policy page.

Dr. Nina Ross, ND is a naturopathic doctor and Double Board Certified Trichologist. Her credentials are shown clearly so you always know who you are reading.

How We Source

How We Source Claims

We prefer PubMed, NIH, and peer-reviewed literature. When a clinical claim cites a study, the citation must resolve to a real, verifiable source before the page is published.

We do not fabricate studies, PMIDs, or statistics. Where we reference external data, we link to the source. We do not invent metrics that we cannot point to.

Hype And Claims

Accuracy Over Marketing

We do not use hype words: miracle, quick fix, guaranteed, instant, secret, breakthrough, forever. We do not make unsubstantiated claims about outcomes.

When we use a public claim, it comes from our approved set: "10 years of specialized care" and "2,500+ clients seen." We do not invent figures like 10K clients, 98% success, or 100% regrowth.

Where something cannot be fixed, we say so. Scarred follicles will not regrow hair, and we write that plainly when it is clinically relevant. Honesty about limits is part of accuracy.

Review And Updates

Review And Updates

Clinical claims follow the medical review process described on our Medical Review Policy page.

Non-clinical pages still get editorial checks for tone, facts of record (the offer, our NAP, and credentials), and link integrity. When a page gets a substantive update, its last-modified date is refreshed honestly.

Corrections

How We Handle Corrections

If you see an error on this site, tell us. Use our contact page to report it.

We review reported errors and fix factual mistakes promptly. When a correction changes the meaning of a claim, the page is updated and the change is reflected in its last-modified date.

Conflicts And Commercial Intent

Conflicts And Commercial Intent

This site converts to The $99 Hair & Body Discovery. Editorial content may include that offer. It must not invent outcomes to sell it.

The fixed offer copy comes from a single source of truth in our codebase and is rendered verbatim. When the offer is quoted, it is never paraphrased.

Your Next Step

If This Is The Trust You Were Looking For

Come see the work for yourself. The $99 Hair & Body Discovery. Serving all of Metro Atlanta.

Nina Ross Hair Therapy, 8735 Dunwoody Place, Suite 290, Sandy Springs, GA 30350. Monday to Saturday, 10:00 AM to 3:30 PM.

Book My $99 Discovery